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Norman M. Scarborough, Thomas W. Zimmerer, Hardcover
Effective Small Business Management: An Entrepreneurial Approach
Effective Small Business Management: An Entrepreneurial Approach
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This practical, applied book focuses on business planning and the day-to-day issues of running a small business. This book stands out from others through it's extensive integration of developing a business plan, and specifically through its itegration of Business Plan Pro software (the most popular commercial software package used for business plan development).
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